Identification of Solutions for Utilizing Donors' Capacity as Non-commercial Partners in Sports Infrastructure Development

Kordloo, Hossein; Naghizadeh-Baghi, Abbas; Nobakht, Farzad; Moharam Zadeh, Mehrdad

doi:10.22051/sbj.2024.46709.1148

Document Type : Research Paper

Authors

¹ PhD Student of Sport Management, Department of Physical Education and Sport Sciences, University of Mohaghegh Ardabili, Ardabil, Iran

² Associate Professor of Sport Management, Department Faculty of Physical Education and Sport Sciences, University of Mohaghegh Ardabili, Ardabil, Iran.

³ Associate Professor, Sport Management, Department, of Physical Education and Sport Sciences, University of Mohaghegh Ardabili, Ardabil, Iran.

⁴ Professor of Sport Management, Department of Physical Education and Sport Sciences, University of Mohaghegh Ardabili, Ardabil, Iran.

10.22051/sbj.2024.46709.1148

Abstract

Purpose: Given donors' significant capacity and potential to contribute to sports infrastructure development in the country, identifying suitable and practical Solutions for leveraging this capacity is of utmost importance. Therefore, this research aims to identify Solutions for utilizing donors' capacity in sports infrastructure development.
Methodology: This qualitative study employed a thematic analysis approach, utilizing content analysis as an exploratory technique. The study population consisted of sports experts, managers, and individuals engaged in sports donors. Purposeful and snowball sampling methods were employed, and data saturation was achieved through 17 interviews. Semi-structured interviews were conducted either in person or via telephone. Validity and reliability were ensured through acceptability, transferability, confirmability, and retest.
Findings: The data analysis yielded 42 open codes, categorized into nine sub-themes. Ultimately, the sub-themes were classified into five main themes: legal and structural reforms, improvement of management and planning, transformation and enhancement of public culture, strengthening of information dissemination and awareness, and economic support and incentives. The findings of this research present a comprehensive set of effective Solutions and tools for maximizing donors' participation in sports infrastructure development. Sports organizations and donors can make the most of this valuable capacity by employing these Solutions.
Originality: The research findings provide insights into philanthropists' motivations, challenges, and potential contributions to advancing sports development initiatives. The study also proposes an innovative framework for effectively engaging and collaborating with donors to drive sports infrastructure growth.

Keywords

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Sports Business Journal

Identification of Solutions for Utilizing Donors' Capacity as Non-commercial Partners in Sports Infrastructure Development

References

References

Volume 4, Issue 4 - Serial Number 12
December 2024
Pages 105-125

Identification of Solutions for Utilizing Donors' Capacity as Non-commercial Partners in Sports Infrastructure Development

References

References

Volume 4, Issue 4 - Serial Number 12December 2024Pages 105-125

Volume 4, Issue 4 - Serial Number 12
December 2024
Pages 105-125