Ajour El Zein, S., Consolacion-Segura, C., & Huertas-Garcia, R. (2019). The role of sustainability in brand equity value in the financial sector.
Sustainability, 12(1), 254.
https://doi.org/10.3390/su12010254
Chabowski, B., Mena, J., & Gonzalez-Padron, T. (2011). The Structure of Sustainability Research in Marketing, 1958–2008: A Basis for Future Research Opportunities.
Journal of the academy of marketing science, 39(1), 55-70.
https://doi.org/10.1007/s11747-010-0212-7
Cheng, J. M.-S., Blankson, C., Wu, P. C. S., & Chen, S. S. M. (2005). A Stage Model of International Brand Development: The perspectives of manufacturers from two newly industrialized economies—South Korea and Taiwan.
Industrial Marketing Management, 34(5), 504-514.
https://doi.org/10.1016/j.indmarman.2004.09.009
Dalmia, N. (2014).
Evaluation of the business case for using analytics for corporate sustainability and overcoming the challenges in its execution. [Master of Business Administration, Trinity College, Massachusetts Institute of Technology, University of Oxford]. US.
https://dspace.mit.edu/handle/1721.1/90235
Faisal, M. N. (2010). Analysing the barriers to corporate social responsibility in supply chains: an interpretive structural modelling approach.
International Journal of Logistics Research and Applications, 13(3), 179-195.
https://doi.org/10.1080/13675560903264968
Fontanella, B. J., Luchesi, B. M., Saidel, M. G., Ricas, J., Turato, E. R., & Melo, D. G. (2011). Sampling in qualitative research: a proposal for procedures to detect theoretical saturation.
Cad Saude Publica, 27(2), 388-394.
https://doi.org/10.1590/s0102-311x2011000200020
Freydoni, M., & Kalateh Seifari, M. (2019). Designing a Model of the Effect of Advertisement on Brand Development in Persepolis Club with an Emphasis on the Mediating Role of Brand Personality.
Sport Physiology & Management Investigations, 11(3), 79-87.
https://www.sportrc.ir/article_103992.html?lang=en
Ghorbani Asiabar, M., Naderinasa, M., & Rah Chamani, A. (2020). The Impact of Formation of Persepolis Club Identity on the Brand Equity of the Club in the Iranian Football Premier League.
Journal of Sport Science, 12(37), 11-23.
https://civilica.com/doc/1226561/
Gladden, J. M., Milne, G. R., & Sutton, W. A. (1998). A conceptual framework for assessing brand equity in Division I college athletics.
Journal of Sport Management, 12(1), 1-19.
https://doi.org/10.1123/jsm.12.1.1
Gupta, S., Czinkota, M., & Melewar, T. C. (2013). Embedding knowledge and value of a brand into sustainability for differentiation.
Journal of World Business, 48(3), 287-296.
https://doi.org/10.1016/j.jwb.2012.07.013
He, Q., Guaita-Martínez, J. M., & Botella-Carrubi, D. (2020). How brand equity affects firm productivity: The role of R&D and human capital.
Economic Research-Ekonomska Istraživanja, 33(1), 2976-2992.
https://doi.org/10.1080/1331677X.2019.1686045
Jafari, H. (2022). Developing a Model for Branding of Famous Athletes in Iran. [PhD Thesis in Sport Management, Islamic Azad University]. Tabriz Branch, East Azerbaijan Province, Iran.
Kamyab Kalashmi, A. (2014). A model for explaining consumer attitudes towards brand development based on brand image. [MSc Thesis, Persian Gulf University].
Lai, C.-S., Chiu, C.-J., Yang, C.-F., & Pai, D.-C. (2010). The Effects of Corporate Social Responsibility on Brand Performance: The Mediating Effect of Industrial Brand Equity and Corporate Reputation.
Journal of Business Ethics, 95(3), 457-469.
https://doi.org/10.1007/s10551-010-0433-1
Loureiro, S. M. C., Lopes, R., & Kaufmann, H. R. (2014). How brand personality, brand identification and service quality influence service brand equity.
Cogent Business & Management, 1(1), 981329.
https://doi.org/10.1080/23311975.2014.981329
Majerova, J., Sroka, W., Krizanova, A., Gajanova, L., Lazaroiu, G., & Nadanyiova, M. (2020). Sustainable brand management of alimentary goods.
Sustainability, 12(2), 556.
https://doi.org/10.3390/su12020556
Mariadoss, B. J., Tansuhaj, P. S., & Mouri, N. (2011). Marketing capabilities and innovation-based strategies for environmental sustainability: An exploratory investigation of B2B firms.
Industrial Marketing Management, 40(8), 1305-1318.
https://doi.org/10.1016/j.indmarman.2011.10.006
Moretta Tartaglione, A., Cavacece, Y., Russo, G., & Granata, G. (2019). A systematic mapping study on customer loyalty and brand management.
Administrative Sciences, 9(1), 8.
https://doi.org/10.3390/admsci9010008
Palokangas, L. (2012).
Measuring the Willingness To Purchase using methods of neuromarketing. [Business Management Programme Thesis, Laurea University of Applied Sciences Laurea Leppävaara]. Finland.
https://www.theseus.fi/handle/10024/114752
Payami, T., Barghi Moghadam, J., Najafzadeh, M. R., & Mohammapour Yaghini, H. (2022). Designing the branding model of the Iranian Football Premier League based on the data approach of the foundation.
Strategic Studies On Youth and Sports, -.
https://doi.org/10.22034/ssys.2022.2085.2489
Porter, M., & Van der Linde, C. (1995). Green and competitive: ending the stalemate. The Dynamics of the eco-efficient economy: environmental regulation and competitive advantage, 33, 120-134.
Rabbani, T. (2013, May 20).
Future Studies of a New Approach in Planning with Emphasis on Urban Planning. The First National Conference on Urban Development Over Time, Qazvin.
https://civilica.com/doc/231940
Saeedi, H. (2020). Investigating factors affecting brand equity of sport clubs in Iran with a future study. [MSc Thesis, Sanabad Golbahar Non-profit Institute of Higher Education].
Székely, F., & Knirsch, M. (2005). Responsible Leadership and Corporate Social Responsibility:: Metrics for Sustainable Performance.
European Management Journal, 23(6), 628-647.
https://doi.org/10.1016/j.emj.2005.10.009
Tabatabai-Nesab, S. M., Nalchi Kashi, A., Tabatabai-Nesab, Z., & Nayebzadeh, S. (2018). Developing a Conceptual Framework for Brand Repositioning.
Quarterly Journal of Brand Management, 5(1), 35-78.
https://doi.org/10.22051/bmr.2018.20646.1522
Taghva, M. R., .Zohrabi, M., & Dehdashti Shahrokh, Z. (2019). A Structural Model for Green Information Technology and Organizational Sustainability.
Business Intelligence Management Studies, 7(27), 5-28.
https://doi.org/10.22054/ims.2019.9982
Vadicherla, T., & Saravanan, D. (2015). Sustainable measures taken by brands, retailers, and manufacturers. In
Roadmap to sustainable textiles and clothing: Regulatory aspects and sustainability standards of textiles and the clothing supply chain (pp. 109-135). Springer.
https://link.springer.com/chapter/10.1007/978-981-287-164-0_5
Wu, Y., & Tham, J. (2023). The impact of environmental regulation, Environment, Social and Government Performance, and technological innovation on enterprise resilience under a green recovery.
Heliyon, 9(10), e20278.
https://doi.org/10.1016/j.heliyon.2023.e20278
)