Document Type : Case Study

Authors

1 Ph.D student of sports management, Faculty of Physical Education and Sports Sciences, Kharazmi University, Tehran, Iran.

2 Associate Professor of Sports Management, Faculty of Physical Education and Sports Sciences, Kharazmi University, Tehran, Iran.

3 Professor of Sports Management, Faculty of Sports Sciences and Sports Sciences, University of Tehran, Tehran, Iran.

4 Assistant Professor of Sports Management, Faculty of Physical Education and Sports Sciences, Kharazmi University, Tehran, Iran.

10.22051/sbj.2025.48614.1188

Abstract

Purpose: The present research has analyzed the requirements and interactions of the sports start-up ecosystem in Iran.
Design/methodology/approach: The research is exploratory and qualitative in nature. In this regard, using purposive and snowball sampling methods, in-depth semi-structured interviews were conducted with 16 experts in the field of entrepreneurship and sports startups, including founders of sports startups, heads of science and technology parks and growth centers, university professors, and elites in the field of sports entrepreneurship. Then, the resulting data were analyzed using the grounded theory method and the Glaser approach.
Findings: By analyzing the research findings and identifying cultural values ​​as the central category, the ecosystem requirements were categorized and presented around the central category in three categories: infrastructure, prerequisites, and the formation of types of capital (human, political, and social capital). Then, we determined the relationships between the components based on the presented requirements.
Originality: The research emphasizes the importance of understanding the roles and interactions of ecosystem components in start-up ecosystems, as it aids decision-makers in sports in making informed choices and identifying weak or missing components for ecosystem improvements.

Main Subjects