B

  • Brand Awareness Customers' Buying Intention on Sports Products Domestic Brands [Volume 2, Issue 2, 2022, Pages 217-227]

  • Brand Equity Investigating Brand Equity in Sports Product Advertisements and Recommending it to Consumers [Volume 2, Issue 2, 2022, Pages 169-181]

  • Branding Factors Affecting the Branding of Sports Goods and its Relationship with the Purchase of Sports Goods in Schools [Volume 2, Issue 2, 2022, Pages 287-299]

  • Branding The Effect of Brand Association on Brand Equity of FC Persepolis Football Team with the Mediating Role of Fan-Team Identification [Volume 2, Issue 2, 2022, Pages 127-144]

  • Brand Loyalty Customers' Buying Intention on Sports Products Domestic Brands [Volume 2, Issue 2, 2022, Pages 217-227]

  • Business Exploring Entrepreneurial and Innovative Sports Opportunities During and After the Corona Crisis [Volume 2, Issue 1, 2022, Pages 41-56]

  • Business How Can the Elite Sports in Iran Lead to the Promotion of the Sports Industry Businesses? An ISM-MICMAC Approach [Volume 2, Issue 2, 2022, Pages 145-168]

  • Business Environment Identifying and Analysing Factors Affecting Rough Set Theory-Based Iranian Sports Entrepreneurship Ecosystem [Volume 2, Issue 2, 2022, Pages 229-248]

  • Business intelligent Introducing a Talent Sports Business Management Model in the Corona Pandemic [Volume 2, Issue 2, 2022, Pages 85-106]

C

  • Capital Identifying and Analysing Factors Affecting Rough Set Theory-Based Iranian Sports Entrepreneurship Ecosystem [Volume 2, Issue 2, 2022, Pages 229-248]

  • Client-oriented behavior Sports Sellers’ Psychological Capacity Effect on Sales Amount and Client Satisfaction [Volume 2, Issue 2, 2022, Pages 201-216]

  • Client satisfaction Sports Sellers’ Psychological Capacity Effect on Sales Amount and Client Satisfaction [Volume 2, Issue 2, 2022, Pages 201-216]

  • Club The Future Strategy of the Professional Sports Clubs Case Study: Sepahan Club [Volume 2, Issue 1, 2022, Pages 27-40]

  • Club The Viewpoint of Sports Clubs’ Managers on Sports Marketing [Volume 2, Issue 1, 2022, Pages 103-114]

  • Co-Creation Analysis the Process of Co-creation Experience in Sports Tourism of Iran [Volume 2, Issue 2, 2022, Pages 33-50]

  • Competitive advantage Investigating Brand Equity in Sports Product Advertisements and Recommending it to Consumers [Volume 2, Issue 2, 2022, Pages 169-181]

  • Conditional valuation method Estimating People's Willingness to Pay for Team and Individual Sports Has the Service Quality Effect on It? [Volume 2, Issue 2, 2022, Pages 51-65]

  • Confirmatory factor analysis Providing a Scale for Measuring Service Quality in Wrestling Events [Volume 2, Issue 2, 2022, Pages 67-84]

  • Copyright Role of Intellectual Property Rights in Developing Brand Equity of Iranian Sport Products [Volume 2, Issue 1, 2022, Pages 57-70]

  • Corona Virus Introducing a Talent Sports Business Management Model in the Corona Pandemic [Volume 2, Issue 2, 2022, Pages 85-106]

D

  • Decision Making The Relationship between Entrepreneurial Differentiation and Promoting Manufacturing Strategies of Sporting Goods Manufacturers-The Mediating Role of the Fear of Failure [Volume 2, Issue 2, 2022, Pages 249-267]

  • DEMATEL technique Analysis the Process of Co-creation Experience in Sports Tourism of Iran [Volume 2, Issue 2, 2022, Pages 33-50]

  • Destination brand Iranian Sport Tourism Development Model [Volume 2, Issue 2, 2022, Pages 13-32]

  • Digital Marketing Iranian Sport Tourism Development Model [Volume 2, Issue 2, 2022, Pages 13-32]

  • Digital technology Introducing a Talent Sports Business Management Model in the Corona Pandemic [Volume 2, Issue 2, 2022, Pages 85-106]

  • Discrimination Women's Career Development in Sport Management A Grounded Theory Approach [Volume 2, Issue 1, 2022, Pages 83-101]

E

  • Economic Development The Relationship between Entrepreneurial Differentiation and Promoting Manufacturing Strategies of Sporting Goods Manufacturers-The Mediating Role of the Fear of Failure [Volume 2, Issue 2, 2022, Pages 249-267]

  • Elite sport How Can the Elite Sports in Iran Lead to the Promotion of the Sports Industry Businesses? An ISM-MICMAC Approach [Volume 2, Issue 2, 2022, Pages 145-168]

  • Endorsement Investigating Brand Equity in Sports Product Advertisements and Recommending it to Consumers [Volume 2, Issue 2, 2022, Pages 169-181]

  • Exploratory factor analysis Providing a Scale for Measuring Service Quality in Wrestling Events [Volume 2, Issue 2, 2022, Pages 67-84]

F

  • Fashion Customers' Buying Intention on Sports Products Domestic Brands [Volume 2, Issue 2, 2022, Pages 217-227]

  • Females The Partial Role of Marketing Dimensions in Attracting Females to Football Academies (Case Study: Female Football Academies in Kerman) [Volume 2, Issue 2, 2022, Pages 183-199]

  • Football industry Study on the Marketing Mix of the Iranian Football Industry [Volume 2, Issue 1, 2022, Pages 13-25]

  • Football Teams The Effect of Brand Association on Brand Equity of FC Persepolis Football Team with the Mediating Role of Fan-Team Identification [Volume 2, Issue 2, 2022, Pages 127-144]

  • Forecasting The Future Strategy of the Professional Sports Clubs Case Study: Sepahan Club [Volume 2, Issue 1, 2022, Pages 27-40]

  • Fundraising Propellants of Promoting Productivity Professional Football Clubs in Iran [Volume 2, Issue 2, 2022, Pages 107-125]

  • Future Studies The Future Study of Sports Tourism in Iran: Using Scenario Wizard and COPRAS [Volume 2, Issue 2, 2022, Pages 269-285]

  • Fuzzy Delphi How Can the Elite Sports in Iran Lead to the Promotion of the Sports Industry Businesses? An ISM-MICMAC Approach [Volume 2, Issue 2, 2022, Pages 145-168]

G

  • Gender approach Women's Career Development in Sport Management A Grounded Theory Approach [Volume 2, Issue 1, 2022, Pages 83-101]

  • Globe Travel The Future Study of Sports Tourism in Iran: Using Scenario Wizard and COPRAS [Volume 2, Issue 2, 2022, Pages 269-285]

  • Glob Trotting Sustainable Development Mountain Tourism in Iran [Volume 2, Issue 2, 2022, Pages 301-320]

  • Government support Identifying and Analysing Factors Affecting Rough Set Theory-Based Iranian Sports Entrepreneurship Ecosystem [Volume 2, Issue 2, 2022, Pages 229-248]

H

  • Human capabilities The Role of Human Capabilities Development in the Sustainable Development of Sport Business [Volume 2, Issue 1, 2022, Pages 71-82]

  • Human Resources Introducing a Talent Sports Business Management Model in the Corona Pandemic [Volume 2, Issue 2, 2022, Pages 85-106]

I

  • Influencer Marketing Iranian Sport Tourism Development Model [Volume 2, Issue 2, 2022, Pages 13-32]

  • Innovation opportunity Exploring Entrepreneurial and Innovative Sports Opportunities During and After the Corona Crisis [Volume 2, Issue 1, 2022, Pages 41-56]

  • Instrument standardization Providing a Scale for Measuring Service Quality in Wrestling Events [Volume 2, Issue 2, 2022, Pages 67-84]

  • Intangible Factors Affecting the Branding of Sports Goods and its Relationship with the Purchase of Sports Goods in Schools [Volume 2, Issue 2, 2022, Pages 287-299]

  • Intellectual property Role of Intellectual Property Rights in Developing Brand Equity of Iranian Sport Products [Volume 2, Issue 1, 2022, Pages 57-70]

  • Interpretive Structural Model How Can the Elite Sports in Iran Lead to the Promotion of the Sports Industry Businesses? An ISM-MICMAC Approach [Volume 2, Issue 2, 2022, Pages 145-168]

  • Iranian society Women's Career Development in Sport Management A Grounded Theory Approach [Volume 2, Issue 1, 2022, Pages 83-101]

J

  • Job opportunities Women's Career Development in Sport Management A Grounded Theory Approach [Volume 2, Issue 1, 2022, Pages 83-101]

L

  • Legal rights Role of Intellectual Property Rights in Developing Brand Equity of Iranian Sport Products [Volume 2, Issue 1, 2022, Pages 57-70]

  • Logit probit Estimating People's Willingness to Pay for Team and Individual Sports Has the Service Quality Effect on It? [Volume 2, Issue 2, 2022, Pages 51-65]

  • Loyalty The Partial Role of Marketing Dimensions in Attracting Females to Football Academies (Case Study: Female Football Academies in Kerman) [Volume 2, Issue 2, 2022, Pages 183-199]

M

  • Manufacturing Strategies The Relationship between Entrepreneurial Differentiation and Promoting Manufacturing Strategies of Sporting Goods Manufacturers-The Mediating Role of the Fear of Failure [Volume 2, Issue 2, 2022, Pages 249-267]

  • Market dynamism Identifying and Analysing Factors Affecting Rough Set Theory-Based Iranian Sports Entrepreneurship Ecosystem [Volume 2, Issue 2, 2022, Pages 229-248]

  • Marketing Mix Study on the Marketing Mix of the Iranian Football Industry [Volume 2, Issue 1, 2022, Pages 13-25]

  • Mountain Tourism Sustainable Development Mountain Tourism in Iran [Volume 2, Issue 2, 2022, Pages 301-320]

P

  • Participation and interaction Analysis the Process of Co-creation Experience in Sports Tourism of Iran [Volume 2, Issue 2, 2022, Pages 33-50]

  • Price Customers' Buying Intention on Sports Products Domestic Brands [Volume 2, Issue 2, 2022, Pages 217-227]

  • Productivity Propellants of Promoting Productivity Professional Football Clubs in Iran [Volume 2, Issue 2, 2022, Pages 107-125]

  • Professional Sport The Future Strategy of the Professional Sports Clubs Case Study: Sepahan Club [Volume 2, Issue 1, 2022, Pages 27-40]

  • Psychological capacities Sports Sellers’ Psychological Capacity Effect on Sales Amount and Client Satisfaction [Volume 2, Issue 2, 2022, Pages 201-216]

  • Purchase amount Factors Affecting the Branding of Sports Goods and its Relationship with the Purchase of Sports Goods in Schools [Volume 2, Issue 2, 2022, Pages 287-299]

Q

  • Quality The Partial Role of Marketing Dimensions in Attracting Females to Football Academies (Case Study: Female Football Academies in Kerman) [Volume 2, Issue 2, 2022, Pages 183-199]

  • Quality Customers' Buying Intention on Sports Products Domestic Brands [Volume 2, Issue 2, 2022, Pages 217-227]

R

  • Relationship marketing The Partial Role of Marketing Dimensions in Attracting Females to Football Academies (Case Study: Female Football Academies in Kerman) [Volume 2, Issue 2, 2022, Pages 183-199]

  • Risk taking The Relationship between Entrepreneurial Differentiation and Promoting Manufacturing Strategies of Sporting Goods Manufacturers-The Mediating Role of the Fear of Failure [Volume 2, Issue 2, 2022, Pages 249-267]

S

  • Sales amount Sports Sellers’ Psychological Capacity Effect on Sales Amount and Client Satisfaction [Volume 2, Issue 2, 2022, Pages 201-216]

  • Scenario Writing The Future Study of Sports Tourism in Iran: Using Scenario Wizard and COPRAS [Volume 2, Issue 2, 2022, Pages 269-285]

  • Sepahan The Future Strategy of the Professional Sports Clubs Case Study: Sepahan Club [Volume 2, Issue 1, 2022, Pages 27-40]

  • Social exchange theory Sports Sellers’ Psychological Capacity Effect on Sales Amount and Client Satisfaction [Volume 2, Issue 2, 2022, Pages 201-216]

  • Spectator-oriented Providing a Scale for Measuring Service Quality in Wrestling Events [Volume 2, Issue 2, 2022, Pages 67-84]

  • Sport economy Role of Intellectual Property Rights in Developing Brand Equity of Iranian Sport Products [Volume 2, Issue 1, 2022, Pages 57-70]

  • Sport industry How Can the Elite Sports in Iran Lead to the Promotion of the Sports Industry Businesses? An ISM-MICMAC Approach [Volume 2, Issue 2, 2022, Pages 145-168]

  • Sporting goods Factors Affecting the Branding of Sports Goods and its Relationship with the Purchase of Sports Goods in Schools [Volume 2, Issue 2, 2022, Pages 287-299]

  • Sports brands The Effect of Brand Association on Brand Equity of FC Persepolis Football Team with the Mediating Role of Fan-Team Identification [Volume 2, Issue 2, 2022, Pages 127-144]

  • Sports business The Role of Human Capabilities Development in the Sustainable Development of Sport Business [Volume 2, Issue 1, 2022, Pages 71-82]

  • Sports club Study on the Marketing Mix of the Iranian Football Industry [Volume 2, Issue 1, 2022, Pages 13-25]

  • Sports competitions Providing a Scale for Measuring Service Quality in Wrestling Events [Volume 2, Issue 2, 2022, Pages 67-84]

  • Sports fans The Effect of Brand Association on Brand Equity of FC Persepolis Football Team with the Mediating Role of Fan-Team Identification [Volume 2, Issue 2, 2022, Pages 127-144]

  • Sports industry Study on the Marketing Mix of the Iranian Football Industry [Volume 2, Issue 1, 2022, Pages 13-25]

  • Sports industry Exploring Entrepreneurial and Innovative Sports Opportunities During and After the Corona Crisis [Volume 2, Issue 1, 2022, Pages 41-56]

  • Sports management Investigating Brand Equity in Sports Product Advertisements and Recommending it to Consumers [Volume 2, Issue 2, 2022, Pages 169-181]

  • Sports manager The Viewpoint of Sports Clubs’ Managers on Sports Marketing [Volume 2, Issue 1, 2022, Pages 103-114]

  • Sports marketing Study on the Marketing Mix of the Iranian Football Industry [Volume 2, Issue 1, 2022, Pages 13-25]

  • Sports marketing The Viewpoint of Sports Clubs’ Managers on Sports Marketing [Volume 2, Issue 1, 2022, Pages 103-114]

  • Sports marketing Propellants of Promoting Productivity Professional Football Clubs in Iran [Volume 2, Issue 2, 2022, Pages 107-125]

  • Sports organizations Women's Career Development in Sport Management A Grounded Theory Approach [Volume 2, Issue 1, 2022, Pages 83-101]

  • Sports organizations Introducing a Talent Sports Business Management Model in the Corona Pandemic [Volume 2, Issue 2, 2022, Pages 85-106]

  • Sports tourism Analysis the Process of Co-creation Experience in Sports Tourism of Iran [Volume 2, Issue 2, 2022, Pages 33-50]

  • Sports tourism Sustainable Development Mountain Tourism in Iran [Volume 2, Issue 2, 2022, Pages 301-320]

  • Sustainable Development The Role of Human Capabilities Development in the Sustainable Development of Sport Business [Volume 2, Issue 1, 2022, Pages 71-82]

  • Sustainable Development Sustainable Development Mountain Tourism in Iran [Volume 2, Issue 2, 2022, Pages 301-320]

T

  • Taekwondo The Viewpoint of Sports Clubs’ Managers on Sports Marketing [Volume 2, Issue 1, 2022, Pages 103-114]

  • Talent management Introducing a Talent Sports Business Management Model in the Corona Pandemic [Volume 2, Issue 2, 2022, Pages 85-106]

  • Tangible Factors Affecting the Branding of Sports Goods and its Relationship with the Purchase of Sports Goods in Schools [Volume 2, Issue 2, 2022, Pages 287-299]

  • Team and individual sports Estimating People's Willingness to Pay for Team and Individual Sports Has the Service Quality Effect on It? [Volume 2, Issue 2, 2022, Pages 51-65]

  • Thematic analysis Analysis the Process of Co-creation Experience in Sports Tourism of Iran [Volume 2, Issue 2, 2022, Pages 33-50]

  • Tourism The Future Study of Sports Tourism in Iran: Using Scenario Wizard and COPRAS [Volume 2, Issue 2, 2022, Pages 269-285]

  • Tourists Welcoming Iranian Sport Tourism Development Model [Volume 2, Issue 2, 2022, Pages 13-32]

  • Transforming factors The Role of Human Capabilities Development in the Sustainable Development of Sport Business [Volume 2, Issue 1, 2022, Pages 71-82]

  • Travel Sustainable Development Mountain Tourism in Iran [Volume 2, Issue 2, 2022, Pages 301-320]

  • Travel The Future Study of Sports Tourism in Iran: Using Scenario Wizard and COPRAS [Volume 2, Issue 2, 2022, Pages 269-285]

V

  • Viral dissemination Iranian Sport Tourism Development Model [Volume 2, Issue 2, 2022, Pages 13-32]

W

  • Willingness to Pay Estimating People's Willingness to Pay for Team and Individual Sports Has the Service Quality Effect on It? [Volume 2, Issue 2, 2022, Pages 51-65]

  • Word-of-mouth Investigating Brand Equity in Sports Product Advertisements and Recommending it to Consumers [Volume 2, Issue 2, 2022, Pages 169-181]